Matt Moneypenny is a Marketing Business Unit Manager and Growth Strategist at K2 GRC and Etactics, with over 10 years of experience leading growth initiatives in SaaS-based environments. He specializes in helping organizations navigate governance, risk, and compliance challenges through data-driven go-to-market strategies, customer enablement, and solution positioning.
Matt leads marketing efforts for K2 GRC, contributing to a wide range of educational resources focused on cybersecurity frameworks, compliance training, eLearning platforms, and risk management programs. His work is centered on translating complex regulatory requirements into practical guidance that supports real-world implementation.
He also brings experience in healthcare technology and revenue cycle management through Etactics, where he has supported solutions that improve operational efficiency and financial performance. Matt specializes in SEO and Answer Engine Optimization (AEO), using data to improve content visibility, user engagement, and product adoption.
